The cryptocurrency sector is witnessing escalating tensions as prominent Bitcoin advocates and treasury management firms call for a widespread boycott of JP Morgan. This movement gained momentum following revelations that several crypto treasury companies, including Strategy, face potential exclusion from major financial market indexes.
Industry leaders argue that such exclusionary practices undermine the legitimacy of digital asset enterprises and contradict principles of financial inclusivity. The proposed boycott encourages investors and crypto-native businesses to divest from JP Morgan’s banking services and investment products until the institution adopts more equitable indexing standards.
Market analysts note that index inclusion represents a critical milestone for cryptocurrency companies seeking mainstream financial recognition. Exclusion from these benchmarks could potentially limit institutional investment flows and hamper sector growth. The situation highlights ongoing friction between traditional financial institutions and the rapidly evolving digital asset ecosystem.
JP Morgan has yet to issue an official statement regarding the boycott campaign or its indexing criteria for cryptocurrency-related businesses. The developing situation underscores broader industry discussions about integration between conventional finance and emerging digital asset markets.

